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Government Social Media: Driving Results
Febrary 29 - March 2, 2016 in Washington, DC
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Wednesday, March 2 • 1:20pm - 1:55pm
Visual Impact – How Infographics, Twitpics, And Other Visuals Can Take Your Message Further
USDA Ag Marketing Service

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It’s noisy online and everyone is competing for the short attention span of the average user. USDA’s Agricultural Marketing Service uses social media visuals to increase the value and extend the reach of their messages.  With high-res screens in every pocket and more social media apps geared towards images and video sharing, even the simplest visual can amplify your message and generate more online traction. 

 

Learn visual strategies to help you increase value and extend the reach of your messages on social media, including:

  • Identifying content ready-made for low-effort visuals
  • Using infographics to convey everything from complex topics to high-value consumer information
  • Leveraging Twitpics to increase reach

Shayla Bailey, Digital Communications Manager, USDA Agricultural Marketing Service

Speakers
avatar for Shayla Bailey

Shayla Bailey

Digital Communications Manager, USDA Agricultural Marketing Service
Shayla Mae Bailey is the Digital Communications Manager & Deputy Director of Public Affairs for USDA’s Agricultural Marketing Service.  She has spent her career developing communication strategies for academic institutions and government agencies, including the University of Connecticut... Read More →

Wednesday March 2, 2016 1:20pm - 1:55pm EST
Crystal 5 & 6 Westin Crystal City
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